CREDENTIALS
WHAT'S UP?
We’re a marketing agency focusing on projects and businesses that have a positive impact in peoples lives and the world.
We call this Uplifting Creativity :)
WE USE CREATIVE & STRATEGIC FIREPOWER TO
CUT THROUGH
THE CLUTTER
CANNES LIONS
1 Titanium Lion
3 Gold Lions
4 Silver Lions
4 Bronze Lions
D&AD (UK)
1 Yellow Pencil
1 Wood Pencil
CLIO (USA)
1 Gold
2 Silver
1 Bronze
2 Finalists
ONE SHOW (USA)
2 Gold Pencil
5 Silver
2 Bronze
1 Merit
NEW YORK FESTIVAL
1 Silver
1 Bronze
BRAND EXPERIENCE AWARDS (FMBE)
Most Effective Impact at a Single Event
ONE SHOW (USA)
2 Gold Pencil
5 Silver
2 Bronze
1 Merit
NEW YORK FESTIVAL
1 Silver
1 Bronze
BRAND EXPERIENCE AWARDS (FMBE)
Most Effective Impact at a Single Event
We help you connect more deeply in an authentic & engaging waY.
Putting a smile
on peoples faces, driving more brand loyalty & making people share.
OUR DESIRE TO MAKE A DIFFERENCE IS BORN OF EXPERIENCE GAINED WITH OVER 300 BRANDS.
WE KNOW BRANDS CAN DO MUCH MORE AND REALLY BENEFIT FROM DOING GOOD.
WE THINK GLOBAL, ACT LOCAL
Aligned to the UN Global Compact, the only advertising, branding and communications agency in the UAE’s sustainability directory Goumbook and members of the UAE’s Sustainable Relationship Partners and SustainUAEcommunities.
HELPING ESTABLISH A CULTURE
OF SUSTAINABILITY
Working with businesses involved in making a difference.
Better cities, education, health, food waste, recycling
green cleaning, digital inclusion and much more.
Tailor-making CSR and education programmes for brands, businesses and education.
AND ARE OURSELVES ETHICAL
& SUSTAINABLE
On a quest for B-Corps certification and adoption of the UN's
ten principles of ethical business for public transparency and legal accountability.
We are people using business as a force for good.
CASE STUDIES
DP WORLD
A brand film for DP World with the aim to tackle the preconceived notion that a logistics company, rooted before in ports and shipping was a male-only environment.
The film, released on International Women’s Day shows the real women doing a wide range of jobs in actual port and logistics centres, with voices from all over the world, as reflects DP World’s global reach.
HUB71
Hub71 in Abu Dhabi provides an ecosphere designed to help fast-growth innovative technology companies get established and thrive. After being in business for a year the time was right to share its success in attracting and supporting its rising stars.
UP developed a story focused around how innovations speed up progress, how one innovation leads increasingly rapidly to the next and how a close community accelerates this faster.
We focused on capturing the exhilarating spirit of being the first in your field that rewards and drives true innovators, with first hand testimonials from the innovators and their high-level advisers.
2N PHARMA
& APOGLYX
UP has rebranded 2 Swedish and Danish pharmaceutical companies who are both involved in finding cures and life-enhancing therapies for currently incurable diseases including Sepsis, a major cause of death from Covid. The work ishelping attract investor funding and more widely promoting
their innovative solutions.
Work included company and product naming, brand visual identities, communication materials, website developmentand social media strategy. UP is developing PR and social content production
and communications during 2021.
