Yas Island wanted to show the variety of experiences at their attractions.


We wanted to show how people from all walks of life can have a unique perspective of the parks.


These social media ads were a big departure from their usual campaigns and after only a few days achieved more than 8,000,000 views... We introduced 3 very different ‘families’ to the island... meet the rockers, fitness enthusiasts and the geeks.

© 2021 The Uplifting Marketing Management LLC. The Up Agency Ltd

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